Agent Simon

Retrospective of Year 1 – a brief summary

Happy birthday to The Voxel Agents – now one year old!

This is Agent Simon here. Recently we’ve been reflecting on our first year as an indie game studio, and at the April meetup of the IGDA Melbourne Chapter I presented a retrospective of the business side of running the studio. I’ve posted the slides (link at the bottom), but first I thought I’d give some context to the presentation.

Slides accessible at slideshare and in PDF

Going indie is very rewarding and enjoyable. It is also extremely hard to make a living from it. We wanted to share our experiences to help others who are planning to start an indie studio. The retrospective covers our mistakes, our successes, the things we did that gave the most value and some harsh realities of the indie financial situation. To succeed as an indie, you need to be well organised and have a clear plan. We set out with some pretty outrageously unachievable goals, and although that blind optimism has certainly helped to get through some difficult times, I think we’ve mostly stuck to the goals and we’re now well on our way.

I like to think of running an indie studio as pushing a snow ball along. There isn’t any one single thing that you do that will make you successful, but each successive step forward helps to slowly build the snowball bigger, and hopefully one day it will be big enough to start feeding yourself from it (we’re not there yet).

There’s a very vibrant community of indie developers in Melbourne, and in the hope that we could help, we were really happy to share all the details. The presentation covers how much we invested, our income and expenses and a quick summary of our marketing and production approaches, as well as other tidbits.

The slides are available on slideshare and in PDF. There is a lot more detail I would have liked to add but couldn’t in a 30 minute presentation. I am now developing the retrospective into a full article and if there’s any aspect you’d like covered in particular just leave a comment. You can be notified when the full article is ready by following us on twitterfacebook or via RSS.

Good luck to those who applied for the Film Victoria funding round.

Assistance starting an indie studio in Australia:

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2 Comments for Retrospective of Year 1 – a brief summary

Luke | April 28, 2010 at 3:27 pm

Simon, and all at Voxel Agents,

Congratz on your first year – and for surviving out there!

And many thanks to you guys for sharing your experience, as I am sure many of us looking at the games industry in Australia are struggling to see what is possible given the current climate. Nice to know that Indie IS possible given dedication and hard work. 🙂

The Daily Pron Stash « GamePron | April 28, 2010 at 10:43 pm

[…] Released: Often better than AAA The Voxel Agents: Retrospective of Year 1 is the summary of their IGDA Melbourne presentation. Indie Links Round-Up: Tough Meat does all our […]

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